The Elevator Speech Marketing Tool

guest-blogging-1When you’re on the search for a new job, it’s important to pull out all the stops. The competition for jobs is fierce; in order to stand out amongst the crowd you have to market yourself in the best way possible. For some of us, that doesn’t come as easily as others but creating an “Elevator Speech” concisely stating who you are and your most valuable assets can get you on the right track.

For those of you who haven’t heard of an Elevator Speech, it’s a speech designed to sell an organization or individual’s brand to someone in the amount of time it takes to ride in an elevator with a stranger from the top of the building to the bottom floor. It should be engaging, persuasive and brief so that you could theoretically tell it to anyone you meet for career networking, job fairs, during job interviews if asked to talk about yourself, or in everyday situations where you might meet someone and describe what you do in your professional life.

An Elevator Speech should be:

Brief: This is something short and to the point that you can easily remember. The short version need only be 15 to 30 seconds but you can also create a longer, more in-depth version between 1-2 minutes long.

Persuasive and enthusiastic: If you’re not excited about your “product”, which in this case is yourself, then why should anyone else be? Present yourself confidently and build up the accomplishments you’ve made.


Your name:

Your recent position or career field:

State your current position or professional title so people can understand what line of work you’re in. If you’re a student or recent grad it’s okay to use that as your position.

A few of your top skills and recent accomplishments:

This is where you really sell yourself. What makes you unique? What makes you an invaluable asset to any company or organization? Talk about what you see as your key skills in the workplace and some successful accomplishments you’ve achieved. You could include a promotion, recognition you received, a new program you implemented, sales goals you reached, and so on. It’s important to be honest about your accomplishments but don’t downplay your work either. Activities we take for granted in a job can usually be seen as valuable experience and achievements.

What you’re looking for:

If you are in the market for a new job or career change, think about how to mention what field or job positions you’re looking for and how you are hoping to apply your previous experiences and skills (your transferable skills) in a new job or industry.

Create a sample Elevator Speech and test it out on friends and family to get some feedback. Make sure your speech really is a self-promotion and convinces individuals and employers of your invaluable competences.

© RedStarResume Publicationshttp://www.bestresponseresume.com

Amanda Ryan is a Program Development Associate & Senior Resume Writer at RedStarResume. Amanda is a highly skilled resume writing expert and career expert who also specialises in creating, writing and developing career content, working alongside student and graduate job seekers and developing career content for newsletters, partners and career websites.

Need the help of a professional resume writing service? Contact the team at RedStarResume!

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Advantages and Disadvantages of Temporary Employment

tempSo you have left your job without a new job to go to. You haven’t done this before, your funds are starting to get rather low and you need a short term job right this very minute.

Or you are bored of working in the same environment day in and day out and are looking for some variety?

Or you have a wildly exciting overseas trip planned in 8 months, have left your current role and know you can not commit to a permanent position at this moment.

Or unfortunately you have just been made redundant (or even worse fired…) and you would like to bounce straight into another role.
All of the above (and many more) are reasons for why people seek temporary (more commonly known as ‘temp’) employment.
Right, you say – I can understand that, but what exactly is temp work?

Temporary employment refers to an employment situation whereby the employee is expected to leave within a certain period of time. Temporary workers may be employed directly by an employer or by private agencies. Agencies will recruit, select and sometimes even train temporary workers and hire them out to employers. It is the perfect vehicle for a person to put on different hats, work in a broad range of different business and possibly even add new skills and experiences. Temporary workers are generally paid an hourly rate, are eligible for superannuation however as whole are not entitled to paid holiday leave or sick leave.

Temp work can be very fast paced and dynamic, with job opportunities coming and going literally every day. If you are as flexible as you can possibly be, you should have no trouble finding a temporary position to begin work in.


1. An income – this is pretty straightforward. It is much better tobe getting paid than not getting paid!

2. Ability to learn new skills – exposure to new software is a big one here with the multitude of databases, CRM’s etc out there. Temping allows you to add another notch in your tool belt of skills on your resume.

3. Meet new people – you never know who might sit next too, meet in the kitchen or even at the water cooler (do those things still exist?!)

4. Potentially lead to full time employment – if you are ultimately seeking a full time role in an industry, company or position similar to the one you are temping in you never know where it may take you. There are many benefits to being in a company, being present and visible and showcasing your skills and abilities to be possibly hired into a full-time position.


1. You might end up doing work you really do not enjoy – this can lead to boredom and a lack of motivation. It is important to try to remember to remain positive and upbeat and even ask your supervisor or manager if there is any additional (read : more interesting work available!)

2. The Job will come to an end – and with that comes and end to income. If you are requiring temporary work after your assignment is scheduled to end it is best to start looking about two weeks before it is due to conclude.

3. Finding it hard to find temporary works that closely match your skills and abilities – if you happen to be an experienced Executive Assistant you may find yourself needing to take a Receptionist position if there is nothing else available.
Temp work does not appeal to everyone, however if you love variety and get bored of sitting at the same desk every day then it could be an option for you!

For the very best temporary, part time, contract and casual roles visit JobFlex Online


5 Tips for a Safe Online Job Search

guest-blogging-1Think your safe job-searching online? Think again.

Guest article by Teena Rose — a highly endorsed resume writer and career coach with Resume to Referral. Mrs. Rose writes professional, fresh, and attention-grabbing resumes, social media profiles, and bios for national and international executives.

Conducting a job search using the Internet has definitely transformed how jobseekers contact hiring companies. The availability of copying and pasting a text version resume into a form at a company’s website [or uploading a Word file] has laid the foundation for an easier and more convenient job-search process. No longer does a jobseeker need to spend hours with the traditional method of printing and mailing his resume to countless recipients.

With the Internet’s convenience, a breeding ground for scam artists continues to grow each year as well.

Identity thefts increased overwhelming between 2008 and 2010, effecting 3.5% of the adult American population by some studies. Many of these cases are the result of phishing — so not surprisingly, the employment industry is under attack as well. The FTC has reported that more 10% of total fraud involves employment fraud.

Phishing is an attempt to extract personal information through what appears to be authentic emails. If you are job searching, an email from a seemingly interested recruiter, for example, may not raise a red flag with you. You may think that the contact person and company listed are legitimate. Yet, looks can be deceiving. Knowing what to look for and how to spot fraud (or potential for abuse) can be the best deterrent to ensuring you have a safe experience, while conducting your job search.

Be leery of submission invitations.
Scammers and spammers follow much the same patterns. Mass emails are sent to an enormous list of recipients. Not everyone on the “hit list” is searching for a new job; however, only a small number of people need to be convinced or tricked into believing the email is authentic in order for the scam to be deemed successful. Receiving an email from a recruiter who states, “We saw your resume on the Internet, and we find your skill set to be perfect for one of our clients. Please complete our online application through the below link.”

Should this happen to you, ponder these questions:

Did you send your resume to this recruiter? 

If not, how did the company learn about you [legitimate emails should tell you]? Just mentioning “saw your resume on the Internet” is vague.

Upon further examination, do the company and the company rep appear reputable? 

Visit the company’s website (caution: type the web address into your browser, avoid clicking the link in the email). If you’re still unable to determine the validity of the request, call the company. Verify everything; sender’s name, email address, and so on. Still avoid clicking the link in the email … it’s just a good habit to start! Always proceed with suspicion when you receive any cold-contact email from someone.

Avoid responding to requests for personal information, such as a social security or credit card number.
Let’s say you receive an email from what appears to be a well-known job bank. The email states that your account needs your contact and payment information to be updated in order for service renewal. You click on the link and you’re taken to a page that looks, feels, and “smells” right. You then proceed by submitting the requested information. The link appeared safe, but you were taken to a site designed to defraud you.

When purchasing from resume, using a paid resume submission service, or any other service for that matter, ensure the private information you provide is encrypted upon hitting submit.
Encryption, in short, ensures the private information you submit online is kept safe. When at your browser, you can recognize an encrypted form when the root URL starts with “https:” instead of “http:” or you see the padlock present in the bottom right corner of your screen. Purchasing from companies having added security measures in place can ensure your private information avoids the hands of ill-willed people. Learn more about encryption by reading Jeff Tyson’s article titled, “How Encryption Works,” at howstuffworks.com.

Read and understand the privacy policy of sites you patron.
The Better Business Bureau possesses a strict policy for members who do business online. A privacy statement for example must be displayed on member’s website, no exceptions. High business practices are a necessity for maintaining the trust of online buyers; and the BBB understands the critical importance of trust among consumers. A privacy statement outlines what type of customer information is collected and how it’s used. Information transferred or sold could be basic, like name and email address, or far more in-depth like name, address, social security number, and phone number. No matter how basic or detailed the information, the company must have the logistics spelled out in their privacy policy, so you can make the decision whether to patron the site in the first place.

Tell — because so few others do!
Reports show a staggering 80% of online fraud goes unreported. If the proper authorities aren’t aware of the magnitude of fraud that actually exists on the Internet, then getting the much-needed funds to battle the problem will take more time. The Internet Fraud Complaint Center (ifccfbi.gov) has an online complaint feature for individuals to report phishing attacks. The IFCC report process requires basic information, including information on the perpetrator and type of fraud.

For phishing schemes, forward the fraudulent email to the legitimate company in addition to filing a formal complaint with IFCC. Phishing is smearing the good names of countless companies, and notifying the company about the scam can also help the fight. Bringing affected companies on board early will provide a multi-prong approach to this epidemic.

The lesson jobseekers should learn is to avoid giving your information out freely. Whether you’re at the end of a phishing attack or the job application requires more information than you’re willing to provide, proceed with caution.  Much like you’ll analyze job opportunities; intensely examine each person who receives your personal information. With safe online practices, you’ll get the best return from your job-search efforts — instead of spending hours filing a police report and calling credit bureaus and credit card companies.


Finding A Specialist Job Recruitment Agent

Job_300x299An Executive Recruiter can be relied on to find you a job via tried and trusted methods that will benefit your career. Respected headhunters or job recruiters will be hired directly by specific firms to fill their vacancies. This can be invaluable in helping you to land your dream job. If your dream job is to work for a particular firm, the first step is to find out who does their recruiting or staffing solutions. If you don’t have a desire to be employed with a particular firm then you can start by finding a reputable recruiting firm. Ensure that the firm you use has a solid reputation for recruiting within your type of industry.

When you begin your job search and start looking for that dream job that meets both your financial and job satisfaction requirements, it’s important to work with a recruiter that you trust. Choosing a recruiter who is knowledgeable about the types of positions you require and the types of jobs that are available is crucial. Finding a recruiter who you can develop a relationship with will further be beneficial to you throughout your entire career. My most important tip is finding a recruiter with an excellent understanding of your particular job market. Recruiters who have personal arrangements and contacts with certain companies will also be an advantage.

No matter if you’re looking for a job with a multinational corporation or a part-time position with a small family owned business, many companies will use a job recruiter who has proven to be trusted when it comes to finding quality staff to fill positions. This is beneficial to experienced and qualified professionals who are seeking jobs, as it means that your recruiter understands the market and understands what both parties are looking for. This is the ideal situation for both the job seeker and employers.

Can I trust my Recruiter?

Recruiters don’t get paid until they find you a job. (The employer pays the recruiter not the job seeker!) As such, it is in everyone’s best interest that you are honest and upfront with your recruiter. Remember that they are on your side and working for you. If your specialist recruiter is properly informed of your skills, workplace experience and career goals, then they are in a position to recommend you for jobs that match your preferences.

Don’t forget that your recruiter will also be familiar with the interview techniques and help with resume writing as well as other requirements that a particular company is looking for in the perfect job candidate.

© RedStarResume Publications – http://www.bestresponseresume.com

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Researching Information About Careers And Industries

It’s a little overwhelming trying to choose a career if you don’t know a whole lot about the career itself or the job market in the field. It’s important to do some research in different careers so you can properly plan your course of action to break into it. The more information and sources you read about a specific career, the more you’ll be able to make an informed decision about the right career path to follow. Following are some helpful tips for where to look to find useful information about a career or industry.

Government Websites:

Most governments provide an Occupational Outlook Handbook or website providing labor statistics, expected job growth, working conditions, average salary information and required training and educational levels for certain career fields. These types of sites can be very helpful in providing current information on specific career fields and give an overview of the industry in your area. The U.S. Department of Labor’s Bureau of Labor Statistics has such a handbook to start with.

Job Websites:

Search for job websites, especially those that are specific to the industry and look at the types of job titles advertised that are related to the career. Look at the duties and responsibilities, experience and requirements requested and types of companies hiring. This can give you some insight into the types of job postings available in the industry and you’ll gain a better understanding of the type of experience employers are looking for.

Professional associations and networks:

Look at professional associations and networks related to the industry and see what they say about careers in the field. Many of them will provide information about the industry as well as emerging trends, related news articles and latest developments in the field. It’s helpful to get information like this to stay updated on important issues and topics going on in the industry.

Search the web for careers in the field:

For some careers there are entire websites dedicated to information about careers in the field, while others might bring up career development sites and industry specific articles. You can find an abundance of basic to comprehensive information resources this way.

Search college or university websites.

Many colleges list information on departmental web pages as well as on career service links about careers related to majors and specific studies that can help show which majors lead to certain types of careers. Many colleges/ universities will provide information and links to resources to help students learn about careers and opportunities post-graduation.

© RedStarResume Publicationshttp://www.bestresponseresume.com

Amanda Ryan is a Program Development Associate & Senior Resume Writer at RedStarResume. Amanda is a highly skilled resume writing expert and career expert who also specialises in creating, writing and developing career content, working alongside student and graduate job seekers and developing career content for newsletters, partners and career websites.

Need the help of a professional writer who can show you how to write a good resume? Contact the team at RedStarResume!



Landing a High-Paying Job in Tough Times

lens20530696_1359353361-As the Australian job market is softening, finding a well paid job is becoming a more challenging task than before. National Australia Bank’s quarterly business survey, released in February 2013, shows a clear majority of firms cut their payrolls in the December 2012 quarter and intend cutting further in the March 2013 quarter. Landing high-paying jobs in the current business environment requires not only education and talent, but also a lot of work invested by job seekers. Here are four solid tips to help you land a well paid job.

Keep a close eye on company websites

Go direct. A comprehensive research of sources-of-hire from SilkRoad concluded in 2012 that company career sites were the number one online recruitment source for interviews and hires in the US. This research results showed that the number of interviews and hires from job applications made on employer websites exceeded any other online source – including individual Job Boards and vertical job search sites. In Australia, Snipey lists more than 20,000 jobs directly from employer websites – many are not advertised on commercial Job Boards, which charge advertising fees. Applying for direct jobs can save your potential employer significant recruitment costs and may put you in a better position to negotiate an increased salary package.

Develop your soft skills

Great managers usually have outstanding soft skills. So get used to the idea that achieving a well paid leadership position requires more than just being technically good at your job. Soft skills revolve around personal relationships, character, and attitude. If you are finding that some of these soft skills do not come naturally to you, you must learn how to improve them so they’ll become a natural reflex for you in dealing with people every day. Some of the basics are: make eye contact, monitor your body language, practice speaking and develop your writing skills. Remember that soft skills are something you’ll need to cultivate on an on-going basis if you want to land a high-paying job.

Keep your technical skills updated

Knowledge professions (e.g. IT, Engineering, Marketing and Finance) require you to keep learning. Professional development is a key whether you are employed or not. If you are employed try to expand your skill set through new and diversified assignments. Look for new opportunities within your organisation that will leverage and expand your skill set. Try to seek broad tasks of increased responsibilities to establish a more diversified professional experience. Whether you are employed or not aim to participate in courses that enhance or update your professional development, especially in the case of IT jobs , Accounting jobs and Marketing jobs , which often require frequent update in knowledge base.

Be a strategic networker

Well-paid jobs are often filled through personal networking, sometimes before there is an official opening for a job. Being an effective networker often involves being influential, relevant, honest, consistent and thankful. There are important avenues to demonstrate your expertise and establish yourself as a leader in your industry. For example, you can volunteer for industry trade associations, speak at conferences and publish a blog to establish your leadership position. Try to go for specific networking groups – online and offline – and remember to be patient. Being a ‘job hopper’ may be regarded as a red flag for some employers and recruiters.

By Chris Jones, Snipey Job Search


Creating a Personal Brand

guest-blogging-1Building a brand for yourself has become a relatively new and stressed concept for job seekers and career coaching. In today’s world more focus has been placed on the individual ensuring that we are handling our own careers and career path and moving away from focusing on defining yourself based on a job title. Regardless of age, position, or the business we are in, all of us need to understand the importance of branding as a brand ensures you are being represented the way YOU want. Everyone has the opportunity to learn how to market their brand, improve and build upon their skills and market themselves. The following are some ways to create your personal brand:

Rethinking the way you view your career: Like we mentioned previously, you shouldn’t be focusing on your job title or viewing yourself as an employee. Instead you should be asking what do I bring to my job of value and what of my skills or experiences that I am most proud of. It is these skills, experiences and assets that help create your brand.

Reassess your loyalties: Your brand and loyalty to yourself should be placed first, then loyalty to your team, your project, your customers, and your company. You should still maintain your high level of work quality but remember to always be protecting your brand.

Authenticity: You can’t promote an honest brand about yourself until you are honest about who you are, meaning your skills, attributes and qualities.

Learn from the big “boys”: Big brands highlight what makes them different form their competition and you need to do the same. Identify what makes you distinctive from the competition, what makes you stand out and your greatest strengths compared to others.

Visibility: Build your profile internally and externally to make yourself more visible and stand out from t he competition. Examples include networking, volunteering for high-profile projects, showcase your skills in presentations, submit articles for internal or external publications, and use social media platforms, such as LinkedIn and Twitter to promote yourself.

Consistency: Once you have developed and designed your brand, you have to make sure that your message is consistent. Everything you do, or choose not to do, impacts your personal brand, this means from the way you talk on the phone to the way you behave at meetings or write emails all affects your brand.

Your network: Your friends, colleagues, clients, and customers are an important marketing vehicle for your brand. What is said about you by them helps influence and also determine the value of your brand.

Look for feedback: It’s critical to keep checking the value of your brand and this is done primarily be seeking feedback and asking those around you for honest constructive feedback. Another way to check your brand influence is to go for job interviews, regardless of whether you wish to change jobs, which will help you test your market value.

Perform regular checks: You should keep checking what motivates you as your goals or desires could have changed and then your brand should reflect those new changes as well. Write yourself a personal statement about why you work and check it regularly to see if it has changed.

Author: Vlasta Eriksson
Founder and Managing Director
Signature Staff


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The Three Factors That Can Lead You to a Career You LOVE

guest-blogging-1How often have you taken the time to think about what really interests you at work, what has perhaps shaped the career choices you have made so far? Think about those times when you get really absorbed in something, the time flies by doesn’t it? Why is this important? Because it’s all about bringing more of yourself to work. When you really enjoy what you do, you are more likely to perform well and be satisfied with your career. What comes to your mind when you think of career satisfaction?

For me career satisfaction means being connected to a cause. I like to know that there is some real meaning behind my work and that what I am doing is helping everyone with their personal development and this motivates me to continue working and trying to succeed in my work. Other people might define career satisfaction by working with people who empower you and having a greater cause. Also, career satisfaction could be solving problems and filling a gap or reward and recognition. Some examples could be adding value or being interested in your work or working with great people.

All this to say that career satisfaction means different things to different people. Over several decades, countless studies have been conducted to discover what makes people satisfied at work. Research has found that interests, motivators and abilities are the 3 factors that lead to career satisfaction.


Career interests are the most important of the 3 factors because interests are a part of our core and are stable and they stay with you through your lifetime. The definition of an interest is something that is deeply held that you absolutely connect with – you want to learn more about topics. An example of this is if you really love analysis or new technology. These stay with you throughout your lifetime. My nephew is fascinated by legos and he has an entire room filled with legos. He I am sure will be connected to engineering and building activities for the rest of his life just like his father was because he has an interest in the inner workings of things. My high interests are coaching and mentoring and when I look back at my childhood, I was always helping my group of friends put together goals and since I was the first one to apply to college, I helped all my friends with the application process and test process so that they could get into their dream college as well. What are some interests that you have? Can you see your interests evident in your childhood like I can?


Then we have motivators, which can also sometimes be called values. These are the rewards each of us needs. Some examples of motivators are flexibility, lifestyle and intellectual challenge. Motivators are really important to be aware of to make sure you are aligned in a job correctly and it is also important to remember that your motivators can change based on your current life situation. One of my motivators is altruism which means that I have satisfaction of regularly helping others with their individual and business concerns and this fits perfectly in my role at work as a consultant because I get to help my client.


Abilities are your skills – this is what we focus more on in the professional world. But this is just one part – skills are like muscles, you build them up if you must also have an interest in them to want to be satisfied in your career. Some people are drawn to career paths because they have the ability and like the rewards, even though they aren’t interested. After a short period of success, they lose interest and either quit or just work less productively.
So now that you have thought about your interests and motivations and what career satisfaction means to you, how you can apply what we learned today in your future career path?

Classy Career Girl, a blog written by Anna Runyan, provides advice to young professionals on how to be classy as they climb the corporate ladder.  Her blog covers topics such as business chic fashion, career motivation, personal development, networking, and office etiquette. Connect with her at http://www.classycareergirl.com.  If you would like to learn more about how to find a career that you love to go to everyday, check out her free video training series at http://www.getmycareerunstuck.com.


How To Find A Job Without Even Looking


Recent statistics* suggest that “passive” candidates – those not actively seeking new employment – make up 84% of the potential workforce. With more employers tapping off this source than ever, how can you make sure you stand out from the other 83%?

Like falling in love, finding a job can often happen when you’re least looking for it. With social networks such as LinkedIn and Facebook blurring the lines between the personal and the professional, it’s becoming increasingly easier for recruiters to track down potential candidates outside of traditional application processes.

If you want to keep your career options open, then, building a strong passive profile is a great way to put yourself on the recruiting map and pre-empt the next stage in your career. Convinced? Here’s a few ideas for how to do so:

Ways to build a stronger passive profile:

Social networks: Nine out of ten employers use social networks as a recruitment tool, according to Jobvite. In practice, this can mean only one thing – if you’re looking to attract recruiters’ attention as a passive candidate, you’ll need to spruce up your social footprint. The survey goes on to report that 73% of all social hires come from LinkedIn, 20% from Facebook and 7% from Twitter, making it clear where you need to focus your efforts to make yourself known to recruiters.

Online CV databases: As well as coming in handy when you’re actively looking for work, uploading your CV to online job boards is a great opportunity for you to get a detailed professional profile out on the web.

Databases: Applied for a job in recent years, but didn’t get it? There may be a silver lining to that cloud. For the sake of a quick email, it’s worth sending a letter to your ex-future-employers thanking them for your time and asking them to keep your details on file for future positions that may become available. If you lacked a specific skill for one post, but were otherwise considered a suitable candidate, you might find that you’re considered for a different post within the company at a future date and hear back from them when you least expect it.

Blogs: What better way to establish yourself as an industry professional than your own blog, where you can showcase all your bright ideas and top achievements? Although it might be time-consuming, a blog can be a valuable lifelong professional tool and is well worth considering investing your time in.

Put it on the grapevine: Don’t forget the power of your non-virtual networks when raising your passive profile. Giving friends and family the impression that you’re open to new careers suggestions can bring up interesting results, especially if they have a clear idea of what your current skills set is and what type of opportunities you’d be interested in.

Events: Attend events related to your career… and stick behind for the “networking” sections at the end. Yes, it might be possible that you get stuck talking to the industry bore at the end, but it’ll be worth it if they remember your name next time their company’s hiring.

Unless you’re very fortunate, being a “passive” candidate takes more work than the name suggests. With a bit of luck, you should be rewarded with some interesting new offers, but even if they don’t start rolling in as quickly as you’d like, don’t be disheartened. Working on your passive profile is also a great way to take stock of your current career achievements and interests, and help you clarify what you have to offer the job market. All of which means that next time you’re “actively” looking for a job, you’ll have a ready-formed profile and the self-knowledge to hit the job boards at full power.

One last comment, however – beware of letting your current employer know that you consider your professional relationship to be of the open kind, or you might find yourself being converted from a “passive” to an “active” job seeker more quickly than you think.

*Source: US Department of Labor

Written by Penelope Labram: JobisJob 

“JobisJob, the clever click”

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